Proximity and reputation.
Choose large chain banks.
Convenience: plenty of ATMs in many different countries,
easy access to information about your money, many branches, 24-hour toll free
phone service, with online presence.
Reputation:
big-name, secure place in the banking world.
A small neighborhood bank - proximity and friendliness, located
in your neighborhood
Friendliness: treat you like a real person.
Online bank: banking from home, offer you special deals.
Special Deals: online
applications, online access to your account, super-high interest returns on
your savings, 24-hour phone and Internet assistance.
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